Midwest Dairy Association

Rewards and Funding

Fuel Up to Play 60 is even more fun to activate in your school this year! A new Playbook - five Healthy Eating Plays and five Physical Activity Plays - will help you focus your Fuel Up to Play 60 efforts. The Plays - some new, some updated - will complement the two Campaigns that will be at the heart of Fuel Up to Play 60 this year.

Each month (ending April 30, 2015), educators who sign up as Program Advisors will be entered into a monthly drawing for a Fuel Up to Play 60 Prize Pack valued at $100. Schools can also earn a Touchdown Rally Kit from Midwest Dairy to help them keep the momentum going to achieve Touchdown School status by April, 2015. Our popular Touchdown School Award returns to reward schools for a job well done! Stay tuned for these and other chances to win!

The competitive, nationwide funding program is now closed for this school year! The next funding deadline for the 2015 -2016 school year will be June 16, 2015. Learn more about this opportunity.


Touchdown School Rewards Program

Hello! It’s KC Wolf, the official mascot of the Kansas City Chiefs. My school assembly program is just plain cool! I’ll be at your school LIVE, along with my assembly team. We will be joined via ‘satellite calls’ on the big screen by some of my friends from the Chiefs, like Dustin Colquitt No. 2 (Punter), Mitch Holthus (the Voice of the Chiefs), and a Kansas City Chiefs Cheerleader. I’m challenging schools across the Kansas City area to rev up their wellness plans and join in the contest by September 30! Twenty lucky schools will have a chance to host me, KC Wolf, and my friends!

Get the contest rules

2014 Fuel Up to Play 60 Reward Summits

1200 students and educators from 130 Midwest schools were selected to attend a Fuel Up to Play 60 Reward Summit in their state for achieving success as Touchdown schools, for eating healthy, getting active, and making a difference. Learn how your school can qualify to participate in a Spring 2015 Reward Summit in your area.

Fuel Up Cups

Fuel Up Cups is an easy, no-risk initiative to engage your entire school’s participation, requiring no upfront costs. Earn $7.25 profit for every 4-pack of SpiritCups and every 2-pack of SpiritTravelCups, plus 50¢ in Fuel Up to Play 60 Bonus Dollars! Visit www.fuelupcups.com to see how it works!

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