Midwest Dairy Association

Celebrate the National Dairy Council’s Centennial

Take advantage of this communications toolkit to highlight NDC’s commitment to research, nutrition education and healthy dairy foods.



In the News
July 21, 2015

Checkoff Launches ‘The Udder Truth’ to Address Common Myths

The dairy checkoff is debunking some consumer myths and setting the record straight about the work dairy farmers do and the milk they produce. Dairy Management Inc.™ (DMI), which manages the national dairy checkoff on behalf of America’s dairy farm families and importers, is launching “The Udder Truth,” a series of videos and edgy content designed to address common consumer myths, today (Tuesday, July 21).


Thank a Dairy Farmer


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