Yogurt retail sales remained depressed in the first half of 2017. Year-to-date, through Q2 2017, sales volume was down -5.0 percent. This volume decline continues the softer sales trend observed for yogurt in the latter half of 2016.
This early 2017 decline in yogurt sales was observed quite broadly across regions, channels and segments of yogurt. There were bright spots in a few yogurt segments that were able to maintain strong previous momentum . Yogurt drinks were up 18.8 percent) over the first half of 2016. Whole fat yogurt volume was up +24.9%, lifting its percent share of category (13.4%). In addition, very strong growth continued for Australian and Islandic style yogurts, although these products are still niche in nature. Together, they accounted for 2.2% of total yogurt volume and contributed +9.9 M pints in growth in the first half of 2017.