Dairy Does More Campaign
The ‘Dairy Does More’ platform redefines conventional perceptions by highlighting unexpected and lesser-known benefits of dairy – to surprise and delight the consumer.
For all of us, dairy is an undeniable and delicious part of our lives. It’s the yogurt in our morning granola bowls. The milk in our cereal. The cheese on our cheeseburgers and the cream in our coffee.
From sunup to sundown, dairy is there to bring a smile to our faces and our taste buds.
But we’re here to show people that dairy is way more than great flavor. It’s our mission to tell the world about everything else that dairy does.
It builds muscle. It helps athletes recover. It even helps young children grow and develop. There are so many reasons to enjoy dairy, and the time has come to spread the word.
People already love dairy for its flavor, but we’re going to show them (with a wink and a smile) that dairy does more.
Variety of Brand Elements
The ‘Dairy Does More’ platform redefines conventional perceptions by highlighting unexpected, lesser-known benefits of dairy to surprise and delight consumers. This campaign features a number of additional brand elements, and what may appear as simple typography and color choices should reveal thoughtful, even surprising, details that capture attention and deepen engagement.
Interested in utilizing the Dairy Does More campaign? Partners and members of the dairy community can work with Midwest Dairy to customize the logo and adopt relevant dairy-centric taglines for their promotions.
For More Information
Interested in utilizing Dairy Does More for your next promotion? Contact Midwest Dairy for more information!