Midwest Dairy continued its partnerships with Friends of the Big Sioux River (FBSR) and the Sustainability Alliance to share the dairy industry’s sustainability story during National Dairy Month, reaching consumers and community leaders through digital content and partner communications.
As part of its ongoing collaboration with FBSR, Midwest Dairy supported social media efforts highlighting dairy’s commitment to protecting water quality and water quantity. National Dairy Month posts shared on Facebook and Instagram generated 374 views and five engagements, helping reinforce dairy farmers’ dedication to environmental stewardship.
Midwest Dairy also partnered with the Sustainability Alliance in Tulsa, Oklahoma, to spotlight the conservation practices and sustainability efforts of dairy farmers. The June newsletter and accompanying blog featured interviews with Midwest Dairy staff and included perspectives from Oklahoma dairy farmer Logan Courtney, whose family shared their commitment to responsible stewardship, sustainability, and innovation. The newsletter reached 3,409 subscribers, generating 950 opens and 44 clicks, while the blog received 42 unique visits.
These partnerships continue to strengthen awareness of dairy farmers’ commitment to sustainability while building trusted relationships with organizations that help share dairy’s positive environmental story with broader audiences.