Dairy Resource Center

Learn about your dairy checkoff’s local promotion efforts, including milk and cereal bars designed to grow trust in dairy. Plus, meet the participants of DEAL…

Discover the latest dairy checkoff activities in our Fall/Winter 2023 edition of Dairy Promotion Update. You’ll learn how Midwest Dairy brought dairy to life throughout…

Learn more how we grew trust and demand in dairy in the first half of 2023.

Discover how Midwest Dairy promoted all things dairy at eight state fairs in 2022, new partnerships with quick-service restaurant Runza, how we worked with and…

Discover the dairy checkoff’s collaboration with the Mayo Clinic, more about our work with foodservice and retail partners like Freddy’s Frozen Custard & Steakburgers and…

Learn how Midwest Dairy makes every drop count in our Fall 2021 DPU.

The Spring 2021 DPU is filled with ways Midwest Dairy is making every drop count.

Get an inside look at what Midwest Dairy is working in this edition of the Dairy Promotion Update.

Learn more about the “What You Do, Dairy Does Too” consumer campaign from Midwest Dairy.

The hot weather isn’t slowing Midwest Dairy down from building trust and growing sales in dairy. Learn more about our latest activations in our July…

Midwest Dairy works with and through a variety of partners to grow trust and sales in dairy. Learn how we accomplished this through special limited-time…

Midwest Dairy invests dairy farmer’s checkoff contributions wisely. Learn how we built trust and sales in dairy in May, along with our efforts to build…