
Promotion in Action: July 2025
Midwest Dairy’s July Promotion in Action email offers a look into our efforts to elevate dairy’s role across the region. From empowering young leaders and…

Promotion in Action: June 2025
Midwest Dairy partnered with retailers, educators, and school nutrition professionals to grow demand and trust in dairy among our 10-state region. Read the June 2025…

Understanding Growth Opportunities: Dairy Milk
After decades of sales weakness, dairy milk made a comeback in 2024. Retail dollar sales of dairy milk increased 2% overall in 2024 to $17.1…

Promotion in Action: May 2025
Midwest Dairy is dedicated to investing dairy farmer resources wisely and in ways that grow trust and sales in dairy among the consumers in our…

Promotion in Action: April 2025
In the April 2025 edition of Promotion in Action, hear from Midwest Dairy CEO Corey Scott about the recent Annual Meeting and an invitation to…


Dairy Promotion Update: Spring 2025
In the Spring 2025 edition of Dairy Promotion Update, learn more about Midwest Dairy’s strategic objectives, including increasing dairy sales, building consumer trust, advancing research,…

2024 Midwest Dairy Annual Scorecard
Midwest Dairy produces an annual scorecard that showcases the results of its business and foundational goals. Learn how we performed against our goals in 2024…

Promotion in Action: March 2025
Midwest Dairy is excited to welcome Sara Thomas as the new Chief Operating Officer at Midwest Dairy. Plus, learn how we grew trust in dairy…

Consumer Perceptions: Driving Dairy Product Innovation
According to Innova Market Insights, there are five vital consumer trends driving dairy’s future market opportunities. These trends are based on wide-ranging, global consumer surveys.…

Promotion in Action: February 2025
Midwest Dairy was actively building trust and growing demand in dairy in early 2025. Learn how special holiday campaigns drove sales and incremental pounds of…

Promotion in Action: January 2025
Midwest Dairy launches 2025 with new, exciting partner promotions and opportunities for farmers and young dairy leaders. Promotion in Action: January 2025