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Preview of the September 2025 Promotion in Action

Promotion in Action: September 2025

September’s Promotion in Action showcases Midwest Dairy’s dynamic efforts to promote dairy through education, innovation, retail partnerships, and community engagement across the region. Inside you’ll…

Preview of the August Checkoff at Work email

Promotion in Action: August 2025

Discover what is happening in dairy this summer! From state fairs and youth leadership celebrations to cutting-edge research and sustainability initiatives, Midwest Dairy has been…

Preview of the July 2025 Promotion in Action email

Promotion in Action: July 2025

Midwest Dairy’s July Promotion in Action email offers a look into our efforts to elevate dairy’s role across the region. From empowering young leaders and…

Preview of June 2025 Promotion in Action email

Promotion in Action: June 2025

Midwest Dairy partnered with retailers, educators, and school nutrition professionals to grow demand and trust in dairy among our 10-state region. Read the June 2025…

Screenshot of the May 2025 Promotion in Action email

Promotion in Action: May 2025

Midwest Dairy is dedicated to investing dairy farmer resources wisely and in ways that grow trust and sales in dairy among the consumers in our…

Preview of April 2025 Promotion in Action email

Promotion in Action: April 2025

In the April 2025 edition of Promotion in Action, hear from Midwest Dairy CEO Corey Scott about the recent Annual Meeting and an invitation to…

Preview of March 2025 Promotion in Action email

Promotion in Action: March 2025

Midwest Dairy is excited to welcome Sara Thomas as the new Chief Operating Officer at Midwest Dairy. Plus, learn how we grew trust in dairy…

Screenshot of the front page of February 2025 Promotion in Action email

Promotion in Action: February 2025

Midwest Dairy was actively building trust and growing demand in dairy in early 2025. Learn how special holiday campaigns drove sales and incremental pounds of…

Preview of January 2025 Promotion in Action email

Promotion in Action: January 2025

Midwest Dairy launches 2025 with new, exciting partner promotions and opportunities for farmers and young dairy leaders. Promotion in Action: January 2025

Preview of the December Promotion in Action email

Promotion in Action: December 2024

Hear from Midwest Dairy CEO Corey Scott as she shares her final thoughts on 2024. Then dive into Midwest Dairy’s efforts to grow trust and…

Preview of November 2024 promotion in action email

Promotion in Action: November 2024

Midwest Dairy is driving dairy sales during the 2024 back-to-school season and through delicious limited-time offer deals. Plus, we’re growing trust in dairy through a…

Preview of October PIA 2024

Promotion in Action: October 2024

Midwest Dairy invests dairy farmer resources into efforts that grow sales in dairy, both directly and indirectly. Learn how we evaluate emerging trends in dairy…