Midwest Dairy is the marketing organization for dairy farmers across the Midwest and strives to build awareness and sales of dairy products in various ways. These ways include partnerships, dairy marketing research, engaging healthcare professionals, and sponsoring events. See the latest work done by Midwest Dairy by reading success stories from our dairy checkoff programs.
Advancing child health and nutrition through Reach Out and Read
Midwest Dairy’s partnership with Reach Out and Read National has created meaningful moments for thousands of children and families across the country. Reach Out and…
Celebrating summer traditions and dairy at the Minnesota State Fair Milk Run
In late May, Midwest Dairy joined thousands of runners, walkers, and fairgoers at the 2026 Minnesota State Fair Milk Run during Kickoff to Summer at…
Celebrating Minnesota’s Special Olympics athletes partnership with purpose
In early 2026, Midwest Dairy brought together an extraordinary group of Minnesota partners to celebrate athletes, strengthen community connections, and highlight the power of dairy…
Midwest Dairy reaches Bison fans through partnership with NDSU Athletics
Midwest Dairy continued its partnership with North Dakota State University Athletics during the 2025–26 season, connecting dairy’s nutrition and sustainability story with thousands of passionate…
Empowering future dairy leaders through education and advocacy
Young dairy advocates from across the Midwest and Iowa strengthened their leadership, communication, and industry knowledge through two recent programs designed to prepare them for…
Midwest Dairy awards scholarships across 10-state region
Midwest Dairy is investing in the next generation of agricultural and dairy leaders through its 2026 scholarship program, awarding scholarships to more than 30 students…
Growing dairy demand where consumers are
For dairy farmers, the idea of making every dollar count is nothing new. Whether it’s feeding decisions, equipment investments, or planning for the future of the farm, success often comes…
Spokesperson training builds farmers’ communication strategy
On April 21–23, 2026, eight dairy farmers and one Princess Kay committee member gathered in Minneapolis, Minnesota, for a Farmer Spokesperson Training hosted by Midwest…
From research to retail: Winning with protein-conscious consumers
Protein continues to be one of the strongest drivers of food and beverage purchasing decisions, creating significant opportunities for dairy. To help the dairy community…
2026 Midwest Dairy Foods Research Center Spring Meeting
On May 4–5, 2026, the Midwest Dairy Food & Research Center (MDFRC) brought together farmer leaders, university researchers, industry partners, and dairy stakeholders in Ames,…
Checkoff preparedness in optimal childhood health and wellness
The National Dairy Council (NDC) and Midwest Dairy are engaged in educating school stakeholders and amplifying the body of evidence on dairy’s role in optimal…
Wellness warriors share dairy nutrition insights
This spring, Wellness Warriors Caroline Weeks and Krystal Dunham presented at state Academy of Nutrition and Dietetics conferences in Arkansas, Missouri, Nebraska, and Oklahoma, highlighting…