Dairy Promotion Update – Spring 2024
Learn about your dairy checkoff’s local promotion efforts, including milk and cereal bars designed to grow trust in dairy. Plus, meet the participants of DEAL…
Promotion in Action: March 2024
Meet Midwest Dairy’s new CEO, Corey Scott, and discover the activations Midwest Dairy completed to grow trust and demand in dairy recently.
Understanding Growth Opportunities: Value-Added Milk
According to Circana’s latest sales data, the value-added milk segment returned to volume growth the past 12 weeks (+2%), while plant-based alternatives continued to show…
2023 Midwest Dairy Annual Scorecard
Discover how Midwest Dairy performed against its goals for 2023, including growing trust, increasing sales, and more.
Promotion in Action: February 2024
Midwest Dairy announces its next CEO, plus learn about activations that grew trust and demand in dairy.
Promotion in Action: January 2024
Discover how Midwest Dairy has been hard at work, investing dairy checkoff resources into growing demand and trust in dairy throughout our 10-state region.
8 Ways Cheese Can Help Your Body
Learn about the essential nutrients cheese contains – essential nutrients your body needs!
9 Ways Yogurt Can Help Your Body
Did you know one serving of yogurt contains many of the essential nutrients your body needs? Learn more with our handy infographic!
13 Ways Milk Can Help Your Body
One serving of milk contains many of the essential nutrients your body needs. Learn more about it in this handy infographic!
Promotion in Action: December 2023
In the final Promotion in Action email of 2023, discover how Midwest Dairy has been building trust and demand through unique partnerships, such as sponsoring…
Cheese: Understanding Opportunities for Future Growth
Cheese is having an impressive year! Mintel, a leader in consumer research, forecasts cheese sales to exceed the $31 billion mark in 2023. While inflation…
Dairy Promotion Update – Fall/Winter 2023
Discover the latest dairy checkoff activities in our Fall/Winter 2023 edition of Dairy Promotion Update. You’ll learn how Midwest Dairy brought dairy to life throughout…