Promotion in Action – June 2020
Since consumers are spending increased time in front of screens during the pandemic, dairy farmers and staff have been nimble, working collaboratively with ag coalitions and dairy groups to engage consumers virtually. Whether through story times on the farm, social media campaigns, virtual farm tours or dairy-focused videos, our focus on working with and through partners to reach consumers remains at the forefront of our work. Throughout National Dairy Month and all year long, Midwest Dairy remains committed to drive dairy demand and sales.
Promotion in Action – May 2020
Our thanks goes out to dairy farmers, processors and supply chain workers who have worked tirelessly to provide nutritious dairy foods to feed the nation and are being recognized for their essential roles during a challenging time. Read more in this newsletter about Midwest Dairy's $500,000 donation, the Innovation Center for U. S. Dairy set Environmental Stewardship Goals and other checkoff successes.
Promotion in Action – April 2020
Read in this newsletter about additional refinements to Midwest Dairy's plan of work in the last month to make a difference for our communities. Midwest Dairy staff are dedicated to shifting our work to continue getting dairy foods to families in need.